Prof. Dr. Alba DUMI
Vice Dean of Management Faculty of TBU University of Tirana
“Management Department, Albania.
E-mail: alba.besi12@gmail.com
ABSTRACT
All businesses are facing difficult economic and financial situations, many countries are facing bankruptcy situations of many activities, many economies are failing because they are unprepared for what awaits them. The COVID-19 situation brought the whole world to its knees. SMEs are most affected, as in the game of competition and market they fight for survival. These are the hypotheses that we will analyze in this scientific paper. We want to focus on a worrying issue for small Albanian businesses, and help these entrepreneurs find new ways and solutions to save them from bankruptcy. In this paper, the basic methods of conducting research are the combination of quantitative method and qualitative method. Qualitative research generally includes data in the form of words, descriptions, while quantitative research uses numbers and measures things. The decision to choose between quantitative research, qualitative research, or both depends on a number of factors, but the most important are: the field of research, the problem of research, and the perspective of the researcher. In the case of this paper, this combination has been realized as the analysis of the literature and the evaluation of the measures by the Albanian government towards university education requires the qualitative method. On the other hand, quantitative methods are needed to measure the effectiveness of these measures.In the analysis of our work we will focus on the concrete situation, as from the research we have seen that many small businesses (about 67% have gone bankrupt) Let us not forget that SMEs are the backbone of a country’s national economy, and Albania is in great need of their economic and social impact. Therefore, we as professors of these disciplines request that through this research to bring in the focus of analysis the emergency situation in our country with the desire to serve entrepreneurs in new ideas of reviving their businesses.
Key words: National economy, Albania economy, Covid 19 and social impact
Introduction
All organizations today exist to fulfill a key mission in their life cycle and a set of specific objectives. If an organization wants to fulfill its mission and objectives, it must first act. When organizations are large and complex, organizational activities are more difficult to define and coordinate. The analysis of this scientific paper that we are presenting, focuses on the role of SMEs in the economy of a country like Albania, its organization and its most important forms, bringing it with a practical case study. SMEs are the pillars of the economy, pose challenges for managers and are very important for those organizations that strive to achieve excellence in today’s highly competitive environment and tomorrow’s management.
The development of SMEs and their contribution to long-term economic stability depends on their size and structure. This allows them to have the flexibility and ability to adapt to the conditions of fierce competition in the conditions of well-developed markets. Small and medium business management enterprises are considered as the “Moving Force” of modern economies due to their multiple contribution in terms of technological innovations, job creation, export promotion, etc. In Albania, until recently there was no clear definition of micro-enterprises. Moreover, unlike many countries in Central and Eastern Europe which had a steady activity of the private sector, in Albania before the 90s there was no sign of this sector because it was prohibited by law. The birth and development of the private sector in Albania occurs with the collapse of the centralized economy system and the opening of the doors to the market economy.
Volume 6.No.2(2022): April – (Social Sciences Session)
ISSN 2661-2666 (Online) International Scientific Journal Monte (ISJM)
ISSN 2661-264X (Print)
DOI : 10.33807/monte.20222527
DOI URL: https://doi.org/10.33807/monte.20222527
Full Text: PDF
This is an open access article under the CC BY-NC-ND license (creativecommons.org/licenses/by-nc-nd/4.0/)